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Dr. Felipe Pinilla, Founding Partner
Founding partner Dr. Felipe Pinilla explains how the firm is adapting to clients’ changing needs
What do you see as the main points that differentiate your firm from your competitors?
Despite the steady and continuous growth of PGP in recent years, we still provide legal services to our clients as a boutique firm, with personalized assistance, tailored counsel, and without losing the attention to detail that has characterized our firm’s work since its foundation, more than 20 years ago.
Which practices do you see growing in the next 12 months? What are the drivers behind that?
The Corporate and M&A practice team has tripled its associates in the past 5 years, the drivers are related to the high performance of its cohesive team, led by the name partner Felipe Pinilla, who has gained peer recognition for his transactions and negotiation skills.
Additionally, the Tax and Natural Resources practices have been growing fast due to the arrival of new partners, young but experienced lawyers, experts and rising stars in their areas of practice, who have contributed to the expansion of the firm.
What's the main change you've made in the firm that will benefit clients?
We have completely renovated our offices, we have an entire new work place for our lawyers and clients, with state-of-the-art equipment, more conference rooms, library, in- firm dining room, and auditorium. These changes have helped us to expand our capacity to serve our clients, allowing the lawyers to attend and schedule more meetings at the firm during busy hours. We also have opened a branch in Ecuador as part of our strategy to expand our services in the Latin American region. We also have very good relations abroad (Europe, US and Asia), which allow us to have a global scope to attend our clients’ needs.
Is technology changing the way you interact with your clients, and the services you can provide them?
Yes, it is. Technology affects directly the quality of our legal services, and thus, could either increase or damage the client loyalty to our law firm. All the new technologies and legal services trends in areas such as website, email, communications, data management, digitalization process and software integration help us to anticipate clients’ needs, better adapt our internal and external processes, and improve teams’ efficiency and response.
Can you give us a practical example of how you have helped a client to add value to their business?
We always focus our efforts in trying to understand the client business and personal goals. This policy helps us to think ahead of any situations that could affect or benefit our client interests. We also serve as members of the board if the client asked us or refer people for those positions considering the company values and culture. Likewise, we introduce our lawyers to the client’s team to facilitate their day-to-day work, enhancing their proactive interaction, and instructing them on how to work and handle transactions together. PGP has always promoted a strong sense of responsibility and commitment among its associates and staff, that is an intangible asset that adds value to our clients’ businesses. A good example of this is that some of our clients have been working with us for decades, which only occurs when you build a long-term, trustworthy and honest relationship.
Are clients looking for stability and strategic direction from their law firms - where do you see the firm in three years’ time?
The current situation in Colombia requires law firms to deliver permanent guidance and strategic direction to their clients in order to foresee the legal, economic and social changes that our country is facing right now (Peace agreement, tax reform, etc.). PGP is committed to support its clients during these changes, keeping them updated about the new reforms and legal tendencies. Our short-term plan comprises the stable but sustainable growth of our law firm by increasing our regional and local reach, opening new practices, and stimulating the specialization of our current teams.