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Loeb & Loeb LLP

Work +1 312 464 3100
Fax +1 312 464 3111
Beijing, Chicago, Hong Kong, Los Angeles, Nashville, New York and 1 more

Douglas Masters

Work 312.464.3144
Loeb & Loeb LLP

Work Department

Sports; Trademarks and Copyrights


Managing Partner, Chicago Office; Co-Chair, Intellectual Property Protection


Douglas Masters litigates and counsels clients primarily in the areas of intellectual property, advertising and unfair competition. He helps sports leagues, athletes and advertisers protect and exploit their branding, marketing and other intellectual property assets. Mr. Masters has counseled major corporations and prominent individuals in a variety of matters involving trademark and copyright clearance, registration, policing and enforcement, as well as consumer protection issues, such as allegations of deceptive or unfair advertising and marketing practices, and unfair competition.

Mr. Masters also has extensive experience advising companies in domain name protection and enforcement proceedings, and matters and litigation relating to the unique issues of online marketing and advertising. In addition to representing clients in state and federal court, he practices regularly before the Trademark Trial and Appeals Board and the National Advertising Division.


Harvard Law School, J.D., 1988, cum laude
Editor, Women’s Law Journal
Cornell University, B.A., 1985, With Distinction

United States: Industry focus


Within: Sport

Loeb & Loeb LLP’s sports team is ‘excellent, with quick response times, an efficient and focused approach to legal issues, and knowledgeable attorneys that provide sage advice’. The practice, which is jointly headed by Los Angeles-based Arash Khalili and New York-based Brian Socolow, includes Chicago office managing partner Douglas Masters, who ‘provides pragmatic strategies to clients that can be implemented to accomplish goals within budget parameters’. The practice seeks to position itself as a leader in the growing interplay between sports and technology, with Masters advising Comcast on brand creation and marketing strategies following its acquisition of a Philadelphia-based eSports team and Khalili advising Reggie Bush on the establishment of an eSports technology platform launching in early 2018. Masters also acted for athletic footwear company Asics in the successful resolution of a lawsuit brought against it by digital sports and content provider FloSports.

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United States: Intellectual property

Trademarks: litigation

Within: Trademarks: litigation

Loeb & Loeb LLP’s practice handles litigation across various sectors, including media, consumer products and financial services. Chicago-based co-chair Douglas Masters has been representing the National Collegiate Athletic Association in opposition proceedings before the TTAB, and defending Kizzang in an action brought before the US District Court for the Southern District of Indiana arising from allegations of infringement regarding the client’s ‘March Madness’ and ‘Final 4’ trademarks. In Los Angeles, co-chair David Grace has been acting for City National Bank in litigation regarding its ‘City National Bank’ mark. Practice co-chair Barry Slotnick is based in New York.

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