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Bird & Bird

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Mariano Santos

Work +34 91 790 6000
Bird & Bird LLP

Work Department

Intellectual Property


Mariano is a partner in our Intellectual Property practice, based in Madrid. With more than 19 years' experience, Mariano is a specialist in processing Spanish, European Union and other trademarks, with a particular focus on trademark prosecution, opposition proceedings, appeals, conflict research, strategic advice and negotiations.  


He acts for a range of Spanish, European, American and Asian (notably Japanese and Korean) companies on the brand management issues across Central and South America. In addition, Mariano also advises on the full range of internet and information technology issues, including data privacy, open source software, domain names and keyword advertising, amongst other things.


He is a Marques Member of the Intellectual Asset Management Committee.


Mariano is a regular lecturer on intellectual property issues.


Intellectual property: Copyright

Within: Intellectual property: Copyright

Bird & Bird was bolstered by the arrival of Mariano Santos, who joined in March 2018 from Herrero & Asociados. Well-regarded of counsel Raul Bercovitz recently advised Lexmark on the impact of the Royal Decree-Law 12/2017, which has established a private copying compensation system based on levies on recording and storage devices. He and Antonio Cueto also advised the International Olympic Committee on the use of certain archive recordings and films. Senior associate Teresa Mercadal works with key client Mediaproducción. Manuel Lobato, Antonio Cueto and up-and-coming senior associate José Angel García-Zapata are the other names to note.

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Intellectual property: Trade marks

Within: Intellectual property: Trade marks

Bird & Bird has expertise in trade mark litigation, trade secrets, design, and unfair competition matters. Mariano Santos is leading the trade mark prosecution strategy for Ben Sherman, and Manuel Lobato is representing Marv Films as the claimant in an infringement action against the use of its mark Kingsman by a Spanish distillery. Antonio Cueto,¬†of counsel Ra√ļl Bercovitz¬†and senior associate¬†Jos√© √Āngel Garc√≠a-Zapata¬†are also singled out.

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Intellectual property: patents

Within: Intellectual property: patents

Bird & Bird's team is led by Manuel Lobato. The group is currently defending two Insud Pharma subsidiaries in a patent infringement matter brought by Bayer, over a generic drug they manufacture. Mariano Santos joined as a partner in March 2018 from Herrero & Asociados. Well-regarded of counsel Raul Bercovitz, Antonio Cueto, José Angel García and Teresa Mercadal are also singled out.

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