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ADGAR 360 TOWER, 2 HASHLOSHA ST., TEL AVIV 6706054, ISRAEL
Tel:
Work +972 3 754 0000
Fax:
Fax +972 3 754 0011
Email:
Web:
www.firon.co.il
Bucharest, Tel Aviv

Israel

Banking and finance
Banking and finance - ranked: tier 4

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries acts for borrowers and domestic lenders and has particular expertise in real estate and project financing. Ronen Maor acts for the State of Israel in its role as guarantor of the ‘buyer’s price’ housing programme.

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Capital markets
Capital markets - ranked: tier 2

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries’ capital market practice is ‘up to date on all securities law and regulation’ and regularly advocates before the Knesset on behalf of clients. Udi Efron assisted Direct Finance with a securitised consumer loan offering. Oded Ofek is a ‘premier expert’ in mutual funds and exchange-traded notes.

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Commercial, corporate and M&A
Commercial, corporate and M&A - ranked: tier 3

M. Firon & Co Advocates and Notaries

A ‘truly international team’, M. Firon & Co Advocates and Notaries is involved in transactions with parties all over the globe. A ‘confident deal maker’, Jacob Enoch acted for Elbit Systems in relation to its involvement in a tender by the State of Israel for the acquisition of Israel Military Industries.

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Competition/antitrust
Competition/antitrust - ranked: tier 2

M. Firon & Co Advocates and Notaries

Jointly headed by Niv Sever and Mazor Matzkevich, M. Firon & Co Advocates and Notaries’ team is well known for its experience handling complex antitrust-related disputes. Matzkevich defends Toshiba Corporation in follow-on claims concerning its alleged involvement in three separate global cartels. Additional clients include IDB Tourism.

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Employment
Employment - ranked: tier 2

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries was significantly strengthened by a series of mergers with employment boutiques. Tamar Golan, Guy Golan and Galit Golan-Rotem joined from Tamar Golan & Co, and Tomer Hill joined from Hill & Co. The group handles the gamut of labour matters for employers’ associations and large organisations, including Clalit Health Services.

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Energy and infrastructure
Energy and infrastructure - ranked: tier 2

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries’ ‘highly experienced’ team specialises in infrastructure project financing and has particular expertise in BOT and BOO projects. ‘One of the most talented lawyers in the field’, Tamar Firon-Smorodinsky acts for Carmelton Group regarding the operation of the Carmel Tunnels project. The firm also has experience in energy litigation.

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Healthcare and life sciences
Healthcare and life sciences - ranked: tier 1

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries is considered by many to be ‘the best firm in Israel for pharmaceutical’ companies. Indeed, Baruch Shugol provides commercial and regulatory advice to GSK Israel and Pfizer Israel, while Niv Sever acts for Sanofi Aventis Israel and Gilead. Liora Lotenberg took an in-house position with one of the firm’s clients.

Leading individuals

Baruch Shugol - M. Firon & Co Advocates and Notaries

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Hi-tech, start-ups
Hi-tech, start-ups - ranked: tier 2

M. Firon & Co Advocates and Notaries

A truly outstanding full-service firm’, M. Firon & Co Advocates and Notaries advises foreign and domestic corporates and has an active VC fund practice. Gail Etzion is US qualified; Jacob Sarov specialises in internet, gaming and e-commerce law; Jacob Enoch is recommended. Start-up clients include Varcode, Easy2Give and Equus.

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Insurance
Insurance - ranked: tier 2

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries is highly respected in the Israeli insurance field and recently won an enviable mandate from an international reinsurer. Joseph Halevy is advising the Israel Insurance Association on legislative initiatives and industry regulation.

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Planning and construction
Planning and construction - ranked: tier 3

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries advises major development companies on commercial projects and urban renewals and also handles planning disputes. Raphael Melman is an ‘exceptional professional’ and Dana Biran advises Ashdar Building Company on numerous urban renewals and raze/rebuild projects.

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Real estate: transactions
Real estate: transactions - ranked: tier 2

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries is a ‘true real estate powerhouse’. The department advises major developers and construction companies on urban renewals and land transactions. Itzhak Narkiss and Tamar Firon-Smorodinsky is acting for the Israeli government’s inter-ministerial committee and rental company in BOO tenders for a national project to reverse housing costs.

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Restructuring and insolvency
Restructuring and insolvency - ranked: tier 3

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries often acts for debt holders and insolvent corporates and is involved in cross-border liquidation proceedings for various real estate groups. Ron Bar-Nir is acting for Ashtrom Group in various real estate insolvencies.

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Transport
Transport - ranked: tier 2

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries’ transport group offers a range of corporate and regulatory advice to trade associations and public and private sector clients in the aviation industry. Aviation head Gad Elbaz is instructed by clients such as the Israeli Airport Authority and Phoenix Aviation.

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Israel: Dispute resolution

Class actions
Dispute resolution: class actions - ranked: tier 2

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries is among the most active class action defence firms in Israel. Led by Zvi Firon, the team handles consumer, securities, environmental and antitrust claims. Mazor Matzkevich represents Toshiba Corporation in three follow-on global cartel claims. Danny Kabir is also recommended.

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Local litigation and arbitration
Dispute resolution: local litigation and arbitration - ranked: tier 2

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries is often ‘instructed in cases of unusual significance’. Indeed, the team is representing the sons of one of the drafters of the original Israeli Declaration of Independence in a dispute with the state regarding the ownership of certain drafts of that document. Zvi Firon and David Hamou are key contacts.

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Mediation and international arbitration
Dispute resolution: mediation and international arbitration - ranked: tier 1

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries’ ‘truly international’ disputes team has extensive experience representing Israeli corporates in ICC proceedings. Conversely, Niv Sever successfully represented East Mediterranean Gas in related ICC and CRCICA arbitrations, the ICC decision having recently been upheld in Swiss court. Jacob Enoch is ‘exemplary’.

Leading individuals

Jacob Enoch - M. Firon & Co Advocates and Notaries

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Israel: Intellectual property

Disputes
Intellectual property: disputes - ranked: tier 3

M. Firon & Co Advocates and Notaries

The team at M. Firon & Co Advocates and Notaries has experience in patent, copyright and cross-border trade mark litigation and ADR. Eran Presenti heads the IP group and advises Ziva, a company owned by Israel’s largest media groups established to protect online copyrighted content.

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Filing and prosecution
Intellectual property: filing and prosecution - ranked: tier 3

M. Firon & Co Advocates and Notaries

M. Firon & Co Advocates and Notaries advises an impressive array of multinational clients on trade mark and patent oppositions and registrations in Israel. Eran Presenti heads the department and is instructed by clients such as HTC Corporation, Bosch Group and IDI Insurance.

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Further information on M. Firon & Co Advocates and Notaries

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