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Nora Fu, Partner
Nora Fu, partner of Shanghai Qin Li Law Firm, discusses how the firm is adapting to clients' changing needs
What do you see as the main points that differentiate Shanghai Qin Li Law Firm from your competitors?
Our services are interdisciplinary, covering all business issues. The services of Shanghai Qin Li Law Firm complement other services provided by Deloitte member firms, to provide integrated solutions for clients.
- Deloitte Legal have a presence globally, where required, our clients can reach out to over 1750 legal professionals in more than 75 countries around the world.
- Our firm is well-known in a few niche areas including corporate/M&A, commercial law, labour law and tax controversy.
Which practices in your firm do you see growing in the next 12 months? What are the drivers behind that?
We expect growth around corporate/M&A and commercial law in the next 12 months. Key drivers include increased M&A transactions and outbound investments among Chinese enterprises, as well as China's 'One Belt One Road' initiative.
What is the main change you have made in your firm that will benefit clients?
Our firm has reengineered our business and operations models to serve our clients in a more efficient way and have enhanced our collaboration with other service lines in Deloitte China. In doing so, by taking advantage of synergies, integrated solutions can be provided to address the increasingly complex and multijurisdictional legal and business issues to our clients, and deliver services with enhanced quality.
How is technology changing the way you interact with your clients and the services you can provide them?
- Digital natives are used to obtaining the information they need online – our firm sees this increasingly also in our field of business. In addition to the substantial amount of information presented on our website – such as the International Dismissal Survey, our firm is now moving towards an interactive presentation of information about legal topics.
- Increasingly, our clients want to understand and harness the power of state-of-the-art document analysis and document automation tools. We recognize that significant efficiencies can be achieved by carefully selecting appropriate tools that can address the specific challenges a client is facing.
Can you give us a practical example of how you helped a client add value to their business?
The Shanghai WFOE of a Dutch company, having all of its employees under a "dispatch arrangement", engaged Qin Li to advise them on the implications of the new regulation and how to comply with it. The client encountered difficulties making the necessary changes for lack of an understanding of the law and the required knowledge to monitor the compliance process. Qin Li helped the client with (i) action planning; (ii) drafting the necessary legal documents; (iii) exploring alternative solutions, (iv) on-site support in employee meetings; and (v) employee communication and liaison with various stakeholders including the employment agency. With Qin Li's assistance, the Shanghai WFOE fulfilled all of its obligations within 2 months. Furthermore, Qin Li also took this opportunity to help the client establish a complete set of HR policies and procedures for better compliance going forward.
Are clients looking for stability and strategic direction from their law firms – where do you see the firm in three year's time?
Yes. Shanghai Qin Li Law Firm will boldly invest in strategic acquisitions and team hires, and will build capabilities through emphasizing innovation, collaboration and leadership and talent development. We will also enhance brand eminence by raising the bar for quality and hiring the best and brightest in the marketplace.